Since its conception in 1999, the Nars blush has been smashed and smeared throughout journal pages, endured the chaos backstage at Fashion Week, and traveled throughout the globe within the purses of magnificence lovers. It has earned its share of accolades, together with seven Attract Best of Beauty Awards (no simple feat) and Hall of Fame standing.
After 25 years, Nars determined it was time for a change. The model has relaunched its blush assortment with a brand new components, really feel, and compact. Attract editors dove deep into the way it compares to the blush we all know and love.
On this story:
Overview: Nars blush
The reformulation of the blush began in 2018, says Nars vice chairman of worldwide product improvement, Lucrecia Jovel. “We initially went into this course of to acquire scientific testing information,” she says, explaining that the Nars staff was seeking to again up claims of “how long-lasting the blush was.” From there, the model determined to make some adjustments. You’ll nonetheless discover 12 of the gathering’s finest sellers (like Taj Mahal, Dolce Vita, and Orgasm), however Nars has launched eight new shades that the staff “felt have been lacking items from the unique blush assortment,” says Jovel.
You’ll additionally see brand-new iterations of Orgasm: Orgasm Edge (a matte peach-pink shade) and Orgasm Rush (a deep heat crimson with gold shimmer). “The Orgasm shade wasn’t at all times one of the best match for each pores and skin tone and we wished to reassess this,” says Jovel. “With that, we had our eyes set on creating an Orgasm assortment that enables for all to put on the beloved hue, however in a means that’s appropriate to their private pores and skin tone. Not each shade is for everybody, however we wished to guarantee that Orgasm might be.”
The powders are actually encased in sturdier, rectangular compacts that mean you can change the tin when you’ve emptied it. (You would possibly want a security pin to pop it out of the magnetic base.) Jovel continues, “It was crucial that with any adjustments, we took into consideration added worth and did the components justice.” Which brings us to…
In regards to the elements
The Nars blush incorporates new pigments meant to boost its “blendability, seamlessness, and blurring results on pores and skin,” says Jovel. Beauty chemist Kelly Dobos attributes the blendability to octyldodecyl stearoyl stearate, an emollient that helps pigments unfold simply on the pores and skin. She provides that its “ultrafine pigments can have some blurring properties and bismuth oxychloride has a really tender, pearlescent impact.”
